PSYOPS & Major Glassford's work with Gen. Norman Schwarzkopf

PSYOP belongs to Special Operations, and when a “conventional” Army unit wants or needs PSYOP support, Special Operations Command provides that support by assigning a PSYOIP unit to support the other larger unit. In the mid-80s, Schwarzkopf was a 2-star commander of the 24th Infantry Division then at FT Stewart, GA. I was an Intelligence Specialist and then the Executive Officer of a Army Reserve PSYOP Company up in ST Paul, MN. We were given the mission of assisting the 24th Infantry Division—and Major General Schwarzkopf—in PSYOP. I developed and gave PSYOP briefings to the General and his staff, as well as provided PSYOP support to the 24th Infantry Division on exercises and during training sessions. I also prepared PSYOP studies and products to be used in case we and the division went to war. Much of the material used in DESERT STORM was developed by the 4th PSYOP Group--then under the command of Col. Buzz Kriesel—with assistance from my Psyop Company, the 19th PSYOP Company.

 It’s ironic that less than two years after I left the 19th for another assignment, they went to DESERT STORM. I helped train and prepare most of the people in the company for just that mission. Psyop was really coming into its own in the Army in the 1980s, and there were a lot of growing pains that I and a small team from my company were heavily involved in. At that there wasn’t even a Psyop specialty in the Army. We helped designed the training courses and curriculum for the course. At one point you couldn’t find an Army commander that wanted PSYOP support—today everyone wants it and there’s not enough to go around. 

From 93-96 I had daily management and oversight—preparing plans and orders, providing briefings, arranging for deployment, etc—all Civil Affairs and PSYOP in Europe, Africa, and the Middle East. I was a major planner for PSYOP in support of Somalia, Haiti, Rwanda, and Bosnia-Kosovo.

BACK TO BIO